Join us for a new podcast with Mighty Imprints – and check out their shop tour below.
We join Mighty Imprints in Texas for our latest shop tour!
Kristin Valdez ran Mighty Imprints since 2016. They’re a family business with a wide range of services: screen printing, embroidery, vinyl wraps and more.
“Google Reviews have really helped us,” Kristin explained. With an in-house artist, three embroidery machines “with an operator that’s magic,” and two automatic screen printing machines, Mighty Imprints “have learned more efficiencies and have cross-trained everyone on everything” – making the team nimble and lean.
Their clientele are about 25% contract, with the rest coming from schools, with some souvenir and retail work making up the rest. “We’re still not where we were [after COVID],” Kristin lamented – but they’re close.
Kristin’s model for local retail is to sell by the dozen, carefully tracking the metrics of which designs and sizes sell the best. The print team works a 4-day week and Fridays are solely for pickups and other administrative tasks…and a shortened day.
You’ll also get a peek at a little shop secret…