Free Print Shop Pricing Guide
Build pricing that supports profit across jobs, discounts, and order sizes.
Better pricing starts with understanding your costs, target margins, and how discounts affect profit. This free Printavo guide gives you a practical framework for reviewing pricing decisions before you quote.
What's Inside
Job cost and margin considerations: Know what has to be covered before a job is profitable.
Discount and bundle planning prompts: See how discounts affect your real margin, not just your top line.
Pricing consistency checklist: Keep everyone on your team quoting from the same standard.
Order-size scaling guidance: Understand how costs shift as quantities grow or shrink.
Why Pricing Errors Are Costly
Underpricing a job doesn't just shrink your profit on that order — it trains customers to expect low rates, ties up your equipment on low-margin work, and quietly drains your cash flow over time. Many shops don't realize they're losing money on certain job types until they sit down and actually run the numbers. Without a clear pricing framework, you're making judgment calls under pressure, often while a customer is waiting for a quote. The longer that continues, the harder it is to raise prices without losing accounts. A consistent approach to cost-based pricing protects your margins across every order, every customer, and every season.
Download the Guide
Fill out the form to get the free PDF guide and start reviewing your prices and quotes with a clearer framework.